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Turn a keyword into approved Instagram content

A Make.com pipeline takes a keyword, generates AI content, sends it for email approval, and logs it to Google Sheets.

Time saved
Not reported
Setup time
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Running cost
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Cost range
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Use case overview

A Make.com pipeline takes a keyword, generates AI content, sends it for email approval, and logs it to Google Sheets.

Reported experience

  1. What they did

    The setup was a no-code Make.com workflow using OpenAI, Gmail, and Google Sheets. A person entered one keyword, ChatGPT generated both the Instagram caption and image, Make.com emailed that content to a reviewer, and the reviewer chose approve or reject before the content, image, and decision were logged to Sheets.

  2. How it went

    The poster says it worked well and highlights the human approval step as the main safeguard against off-brand auto-posting. No performance metrics, posting volume, or time-saved numbers were given.

  3. Worth knowing

    The main catch is that it stops for manual approval by email, so a person still has to review every post before it is logged.

Example prompts

Try with Make
Build a scenario that takes a keyword from [Google Sheet or form] and uses AI to write an Instagram caption and image idea for [my brand and tone]. Email the draft to [my email] for approval, and log each keyword, draft and approval status in Google Sheets. Don't publish anything to Instagram until I approve, and show me the first draft to review.
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